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May
31

How To Choose The Right Domain Name

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Hello and welcome back, Today as promised I want to talk to you about choosing a domain name the right way.

Before we get started I want to explain to anyone who doesn’t know what a domain name is and why it’s important to choose the right one.

A domain name is for example google.com, or youtube.com. The main reason it’s important to choose the right one is to help get you ranked with google, hopefully on the first page so you can get free traffic to your site or offer.

Let’s say for example you are selling a product on keeping chickens. You need to think about what people will be typing into to the search engines to find the information they want.

You can use free tools to find this out and this is my favourite one,  google adwords . You can sign up for a free account which I recommend, as you get up to 800 search results if you sign up, as opposed to 100 if you don’t.

As you can see below these are the keyword phrases people are typing into the search engines to find information about keeping chickens.

The first one shows us there are 18,100 global monthly searches for the phrase keeping chickens, which shows us there is a need for information in this niche and better still if you look in the competition column there is low competition for the keyword phrase.

Now armed with this information you want a domain name that ideally, matches the keyword phrase exactly, as google will position you near the top of their search engine because they like to show sites giving exactly the information that was typed in for the search.

Ideally if it were available, which I very much doubt you want the domain www.keepingchickens.com to help you rank highly in the search engines. Of course you can use either .net or .org if you can’t get .com but ideally you want .com.

You can of course try any other of the keyword phrases for the google adwords list above. Just make sure there are at least 3,000 global searches a month because it’s no use picking a domain name that nobody is searching for.

You would then go to a hosting site such as Dreamhost.com  or Hostgator.com and check to see if the domain name is available and if it is register it for one year for roughly $10.

Well there you have it, how to find and register an exact match domain name.

I have created a short video covering what we have just discussed as I know sometimes it’s easier to watch something than read it.

To watch the video just click on the blue link below.

Click here to watch the video

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